Why Investors are Diversifying into Fine Wine and Spirits
Diversification with Low Correlation
Protect your portfolio during economic turmoil. Fine wine and spirits offer historically low correlation to mainstream markets.
12-35% Historic CAGR*
*Dependent on asset class. Figures based on backtesting with historic data (2002–2025).
Unique Supply and Demand
Inherent scarcity, declining supply from consumption, and increasing global demand consistently drive prices higher.
Tax Efficiency
Assets held within WineFi portfolios qualify as exempt from Capital Gains Tax (CGT) for UK-resident investors.
Fine Wine and Spirits Investing, Modernised
We make fine wine and spirits a transparent and accessible investment. By pairing deep industry knowledge with powerful data analysis, we provide the infrastructure you need to invest in wine and spirits with confidence.
Investment Solutions
Choose the path that best suits your capital deployment, investment strategy, and desired level of involvement.
Co-invest in carefully sourced collections of world-class wines at a fraction of the cost of buying them outright. You retain direct fractional ownership via a bare trust.
Invest from just £3,000
Investment Horizon: 5 years (anticipated)
CGT Exempt (UK investors)
Real-time Performance
Full ownership of a tailored collection. Ideal for deploying larger capital, allowing your portfolio to reflect your specific risk preference and investment horizon.
Invest from £25,000
Investment Horizon: objective-led
CGT Exempt (UK investors)
Real-time Performance
The Signal Collection
Returns: +9.78%
Launched: 2026
The Lay & Wheeler Collection
Returns: +20.94%
Launched: 2026
The Icon Collection
Returns: +13.01%
Launched: 2025
The Burgundy Collection II
Returns: +27.93%
Launched: 2025
The Champagne Collection II
Returns: +10.36%
Launched: 2025
The Italian Collection
Returns: +10.77%
Launched: 2025
Explore our Opportunities
Level Up Your Investor Knowledge
Covers minimums, routes, storage, tax treatment, and how to avoid the most common beginner mistakes.
Discover the realistic 10-year view, how outcomes vary, and why average returns do not predict yours.
Our five-factor test covers secondary markets, provenance, liquidity, demand, and supply constraints.
Covers CGT exemptions, the wasting-asset rule, chattels relief, VAT, and what HMRC actually says.
Proper storage is essential to preserving the provenance and value of any fine wine investment.
Global Investors from 18+ Countries
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4.8/5 Excellent
- ★★★★★
We looked around at other offerings [...] Winefi was the place for us. Their in depth analysis on the market and portfolios curated specifically for the current market gave us huge confidence.
Tom Bailey | Feb 15, 2026
- ★★★★★
Winefi have democratised fine wine investing and simplified the buying process for collectors.
Charles Wood | Oct 9, 2025
- ★★★★★
Outstanding service. The onboarding process for The Burgundy Collection was brilliant. Trustworthy with great customer service, couldn't recommend WineFi more.
J. Gilmore | Jan 10, 2025
- ★★★★★
A highly innovative new platform focussing on making fine wine investable as an alternative asset class. The team's communication is straightforward and easy to understand.
Marco S. | Aug 9, 2025
- ★★★★★
My onboarding to The Champagne Collection was very smooth, and the asset selection was fantastic. Very excited to have access to a portfolio like this.
Oliver Bruce | Sep 19, 2024
- ★★★★★
Portfolio selection, information provided and customer service second to none. Very excited to have entered the world of wine investing with a platform and people I trust.
J.S. | Jun 21, 2024
Wine Market Insights
The Fine Wine Investment Guide 2026
This guide is not a catalogue of bottles to buy. Discover the quantitative reality of fine wine as an asset class in our comprehensive, 43-page market report.
Q2 2026 Wine Market Report
The fine wine recovery is here… but it is incredibly picky. Download the full report to discover which regions are lifting the market and which are lagging behind.
Frequently Asked Questions (FAQ)
What is WineFi?
How are the wines selected?
Where do you store the wine?
How long will I hold the wine?
What if WineFi ceases trading?
Can I invest if I am outside the UK?
We are an asset manager, not a wine merchant.
Most investment advice in this sector relies on heritage and tasting notes. We take a different approach. We apply modern quantitative techniques to a market that has historically relied on judgement and narrative.
By leveraging our proprietary WineFi Investment Score (WIS), we evaluate over 100,000 vintages. Our models identify pricing inefficiencies and focus purely on absolute returns, making this an ideal diversification strategy for new and seasoned investors alike.
Part-owned by Coterie Holdings
Backed by the biggest name in fine wine.
WineFi is proud to be part-owned by Coterie Holdings, one of the largest and most prestigious fine wine groups globally encompassing merchants, financing and warehousing. When you work with WineFi you leverage the entire Coterie ecosystem.
Capital is at risk. Wine values can go down as well as up, and investments may not perform as expected. Returns may vary. You should not invest more than you can afford to lose. WineFi is not authorised by the Financial Conduct Authority. Investments are not regulated and you will have no access to the Financial Services Compensation Scheme (FSCS) or the Financial Ombudsman Service (FOS). Past performance and forecasts are not reliable indicators of future results and should not be relied on. Forecasts are based on WineFi’s own internal calculations and opinions and may change. Investments are illiquid. Once invested, you are committed for the full term. Tax treatment depends on individual circumstances and may change.
You are advised to obtain appropriate tax or investment advice where necessary.
WineFi is a trading name of WineFi Management Limited. Registered in England and Wales with registration number: 14864655 and whose registered office is at 5th Floor, 167-169 Great Portland Street, London, United Kingdom, W1W 5PF.